The Little Things

 

Typographic Poster


Following a creative prompt based on one word, "provocative", I was inspired to design a poster that would confront societal materialism using harsh colors, disorganized graphic elements, and proliferous typography. Towards the end of the project, I modified my idea to have more positive but subtle messaging. The final posters displayed are meant to be brutal on the eyes at first, representing the overwhelming chaos of existence. However, if studied long enough, one can discover the "little things" in the background that truly bring happiness and satisfaction.

Timeline: 5-6 weeks         Skills: Adobe Illustrator, Typography, Illustration

there is always hope lkJSDFJALKDFJLASDJF
there is always hope-04.jpg

A previous idea explored the juxtaposition of chaos and control through astringent color, geometric shapes, and deconstructed typography. The final product was envisioned as more of a sculptural piece consisting of two or three layers of paper with holes cut strategically to reveal the layer beneath. A digitally animated graphic was also considered as the final product.

Chaos Final Flats-01.png
Chaos Final Flats-02.png
Chaos Final Flats-03.png

© 2020 by Victoria Cacho.